Have you been troubled by some of the content on our streaming platforms, TV, and movie screens? As we look at the Arts and Entertainment sector today, we see that segments of this industry are pulling our culture away from God. But we, as Steward Investors, can prayerfully consider investing in specific enterprises that shape culture in a way that makes the world rejoice in the goodness of our God.

Matthew’s gospel tells us one of Jesus’s many intriguing parables, the parable of the talents. Like many parables, this one makes us think and reflect as the story unfolds in unexpected ways. In the parable (found in Matthew 25:14-30), Jesus tells of a man who goes on a journey, entrusting three different amounts of money to three different servants according to their ability.

You’ve heard about The Great Commission—Jesus telling his followers to “Go into all the world and preach the Gospel”— and you know of many wise and courageous efforts to go into all nations through the centuries to tell the world about Jesus. But have you heard about Great Commission companies?

Last year, we invested in a boat so that the captain and his team could be a living witness of Jesus to his crew and to the villages which are part of the routine stops the boat makes. The boat provides opportunities for two types of tourism: ethno tourism, in which travelers explore indigenous populations, learning about their culture and traditions; and community-based eco tourism, in which visitors participate with local residents in festivals, homestays, or production of artisanal goods in order to build local economies.

I want to challenge those of us who have achieved basic financial competency and have plans in place for our investments to earn financial returns. If we truly believe that God owns all of our resources, we must believe that includes our investment holdings as well.

This company’s successful technology platform has created a platform for bringing salt and light of the gospel to a place where the name of Jesus is little known. Marshall and his team are living proof of the value of incarnational ministry as he lives as a follower of Christ. The seeds of the gospel are planted gradually, in the context of business relationships, and are carefully watered through each interaction he has with his clients.